Partner · SG Dynamo Dresden

Cult in black and yellow

Since the 2024/25 season JAKO has been back in Dynamoland, kitting out every team of SG Dynamo Dresden. Shirts full of city history have driven record sales – and the partnership has already been extended early until 2031.

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The 2026/27 home shirt – a tribute to the first Bundesliga season · Photo: JAKO

2024back as kit partner since

2031extended early until

35years since the first Bundesliga season

300years since the Frauenkirche's foundation stone

Back in the Dynamo family

Dynamo already played in JAKO from 2008 to 2011 – in the opening match of the new 3. Liga, at the opening of the Rudolf-Harbig-Stadion and on the way to promotion in 2011. Since 2024/25 JAKO has once again equipped every team, from the pros to the youth sides, the women's and veterans' teams and the eFootball squad. JAKO is the first kit supplier since reunification whose contract with SGD has been extended early – until 30 June 2031. And in the back line stands Sascha Risch, a member of the JAKO Athlete Club.

„JAKO is now far more than just our kit supplier.“
Stephan Zimmermann, Managing Director, SG Dynamo Dresden

Art, tradition and culture

The first joint home shirt was a declaration of love for home: Augustus the Strong tone on tone on the front, “Elbflorenz” in the neck and the tile pattern of Dresden's Procession of Princes on the sleeves. In 2025/26 came the famous onion pattern of the Meissen porcelain manufactory, embossed into the yellow fabric. The fans love it: record sales underline the success of the joint designs.

2026/27: Cult look and Frauenkirche

The 2026/27 home shirt brings back the look of the club's first Bundesliga season in 1991/92: jacquard stripes with a woven-in “Dynamo Dresden” lettering, an enlarged embroidered crest, black sleeves and shoulders and retro-style shirt numbers. Alongside it comes a special shirt for the 300th anniversary of the Frauenkirche's foundation stone – in warm off-white like Elbe sandstone, with sandstone blocks on the sleeves and copper-coloured cuffs. The letters A to G in the collar stand for the church's seven entrances, the years 1726–2026 sit in the neck. For every shirt sold, Dynamo donates ten euros to the Frauenkirche Dresden Foundation.